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Created on November 26, 2013
The holiday season is quickly approaching, and the time is now to make sure you get the most of your marketing efforts to help secure sales success in the coming months. Here are a few budget-friendly ideas to help get you started.
Social Media Contests
If your small business has a social media presence, contests on Facebook and Twitter are often a popular way highlight your brand and engage with customers, reminding them that your product or service is available – and a potentially great gift idea. With a few rules, a clever hashtag and incentive such as a prize or discount on your offerings, you can drum up excitement about – and draw people in to – your business.
Extra Appeal for Your Loyal Customers
Take this time to make your loyal customers feel extra special – it may come back to you by way of additional business and referrals. Without breaking the bank, you can provide special offers, sneak previews, free shipping or secret sales.
Acting Deputy Secretary Gallagher Advocates Increased U.S. Exports through Doing Business in Africa Campaign
Created on November 26, 2013
Acting Deputy U.S. Commerce Secretary Patrick Gallagher delivered remarks at “From DC to Africa: Growing Local, Going Global,” a business forum hosted by the D.C. Office on African Affairs to raise awareness of opportunities for U.S. companies to do business in Africa. D.C. Mayor Vincent Gray also gave remarks at the forum and introduced Dr. Gallagher.
The event also marks the first anniversary of the launch of the Commerce Department’s Doing Business in Africa Campaign (DBIA) by then-Acting Commerce Secretary Rebecca Blank in Johannesburg, South Africa.
Last year, President Obama issued the U.S. Strategy Toward Sub-Saharan Africa and said the region is poised to be the world’s next greatest economic success story. In fact, sub-Saharan Africa is home to six of the ten fastest-growing economies in the world. U.S. exports to Africa currently top $21 billion a year, and enormous opportunities exist for more U.S. companies to export goods and services there. DBIA works to take advantage of those export and investment opportunities by encouraging more robust commercial engagement in sub-Saharan Africa.
Created on November 22, 2013
That’s the core objective of BusinessUSA. Approaching two years since its launch in early 2012, BusinessUSA was created to provide businesses a better entryway into the host of programs and opportunities the federal government has to offer. Too often, interactions with the government are burdensome, frustrating, and confusing. BusinessUSA aims to fix that by providing a single point of access to those programs and resources relevant to business owners and exporters.
It is BusinessUSA’s mission to ensure that potential and existing business owners have access to programs and opportunities that can help them grow and succeed. Agencies and Departments from across the federal government have collaborated on the site to ensure that users have access to many programs and resources they might not otherwise be able to find, as well as complementary resources from other providers. The site offers easy to use, step by step tools for starting or growing a business, starting or expanding exporting operations, getting disaster assistance, finding opportunities, and more. BusinessUSA is also a place business owners can go to get information about the new health care law.
Created on November 21, 2013
The 2013 Rainbow PUSH Coalition & Citizen Education Fund Public Policy Institute & Media and Telecommunications Symposium was held Nov. 15 at the Capital Hilton Hotel in Washington, DC.
The annual event titled “The Future of Media: Policies, People and Players,” presented cutting edge information about racial diversity in the media landscape and how to think more broadly about media policy. It also covered recent strides in telecommunications and how to bridge the “digital divide.”
“The information shared during this symposium is necessary for all Americans to know, as we seek to change the tide to a multi-cultural, multi-racial progressive agenda,” said Martin King, Chairman, Rainbow PUSH Coalition. “We want those attending to go back to their communities and spread a message of hope and responsibility.”
Kimberly Marcus, Associate Director for the Office of Legislative, Education & Intergovernmental Affairs at the Minority Business Development Agency (MBDA), was one of the panelists in the “Tele-everything: Broadband and Remote Access to Energy, Health and the Economy,” session.
Created on November 18, 2013
I am pleased to invite you to the U.S. Securities and Exchange Commission’s (SEC) 2013 Government-Business Forum on Small Business Capital Formation to be held on Thursday, November 21, 2013, from 9:00 a.m. to 5:15 p.m., at our headquarters at 100 F Street, N.E., Washington, D.C. 20549.
Similar to last year, the focus of this year’s forum will be The Jumpstart Our Business Startups (JOBS) Act, which was legislation enacted last year to encourage small business growth and startup funding by increasing the ability of small businesses to raise capital and by lessening certain regulatory requirements for individual investments in new businesses. Under Title VII of the JOBS Act, the SEC is required to conduct outreach to inform several business communities, including minority-owned businesses and women-owned businesses, of the changes made by the Act.