You can't ignore the role of the Internet in business today. In a very short time, we've gone from mixers and meet-ups to e-mail and tweets. Not having a web site that represents your business today is as negligent as not having business cards.
You know how important taking your business onine is, but maybe you, like many other business owners, don't have a clue about "this Internet thing" or where to even start.
Fear not. Taking your business online, while a project unto itself, is not much different from conducting your business any other way if you break it down into basic components.