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Export Expansion


  • Submitted on 16 August 2013

    Created on August 16, 2013
     

    Departure BoardHouston’s exports have been soaring, and they will get an additional boost now that Air China, China’s flag carrier, opened up a non-stop flight route between Beijing and Houston.

    This is Air China’s first non-stop flight route to the U.S. in 30 years, and it is easy to see why Air China chose Houston—the city consistently ranks near the top of the most globally-oriented business communities in America.

    In fact, for the first time since the data has been collected, Houston became the top exporter among U.S. metropolitan areas in 2012. Houston’s goods exports totaled $110 billion, accounting for more than half of all Texas exports.

    This new flight will only help Houston exporters continue to expand to new markets.

    Behind Mexico, Canada, and Brazil, China is Houston’s fourth-largest export market, importing more than $5 billion of goods from Houston in 2012. With China’s rapid urbanization and growing middle class, demand for American-made products is likely to grow. This new flight is the next step in expanding the relationship between Houston and China.

  • Submitted on 15 August 2013

    Created on August 15, 2013
     

    Trade DataThe Department of Commerce’s International Trade Administration recently released U.S. metropolitan area trade data for 2012, which shows that overall exports are up for the third consecutive year. Specifically, exports are up in 31 of the top 50 metropolitan areas, 29 of which reached record exports between 2011 and 2012. Among the top 25, Washington, DC, recorded the highest growth between 2011 and 2012, increasing exports by nearly 43 percent. Exports from San Antonio, Texas, which has an MBDA Global Business Center, grew by 33 percent during the same period.

    The Department of Commerce offers a wealth of tools and information for businesses to make choices about exporting to international markets. For example, did you know that U.S. companies sold $8 billion in transportation equipment and food products to South Korea last year? U.S. companies also exported $1.4 billion in agricultural products to Turkey.

    These are just two examples of the kind of information available through the International Trade Administration’s TradeStats Express. Here’s another. Let’s say your company sells office furniture.  Using TradeStats Express, you can very quickly determine that furniture sales to Saudi Arabia have grown 153 percent from 2007 levels and that they are currently purchasing over $140 million in furniture and fixtures from the U.S.

  • Submitted on 08 August 2013

    Created on August 8, 2013
     

    Talking about AfricaWith the President’s recent trip to Senegal, Tanzania and South Africa, as well as the announcement of two new trade initiatives, the spotlight is on Africa – and with good reason.

    While speaking at the Business Leaders Forum in Tanzania, President Obama spoke of beginning a new level of economic engagement with Africa. The Doing Business in Africa Campaign (DBIA) is part of the president’s strategy, and the International Trade Administration (ITA) is proud to join other government agencies to support DBIA initiatives that are helping U.S. businesses compete on the continent.

    Trade Africa aims to facilitate expanded trade on the continent. Its initial focus will be on the East African Community (EAC), a market with increasingly stable and pro-business regulations. The plan will support increased U.S.-EAC trade and investment, EAC trade competitiveness, and regional integration. The United States seeks to expand this initiative to other regional economic communities on the continent.

  • Submitted on 06 August 2013

    Sub-Saharan Africa Agribusiness Reverse Trade Mission

    Dates: August 18-28, 2013

    Locations: Omaha, NE; Fargo, ND; Jackson, MN; Ames, IA

    United States Trade and Development Agency is sponsoring a Reverse Trade Mission (RTM) to the United States for a delegation of senior representatives from sub-Saharan Africa’s agribusiness sector, including key decision makers from leading agribusinesses and government entities in Kenya, South Africa, Botswana, Nigeria, Zambia, and other markets.

  • Submitted on 15 July 2013

    Created on July 15, 2013
     

    After hitting new highs in 2011, exports from U.S. metropolitan areas continued to increase in 2012, with 170 of the 370 metro areas with available data reporting record-high merchandise exports.

    Houston-Sugar Land-Baytown, TX topped the list as the largest metro exporter in 2012, shipping $110.3 billion of goods abroad.

    Overall, many areas saw continued growth in 2012, with exports increasing in 220 metro areas from the previous year.

    The Seattle, WA area saw the highest dollar growth in 2012, up $9.2 billion from 2011. Other areas showing high dollar growth included:

  • Submitted on 11 July 2013

    Created on July 11, 2013
     

    Your U.S. company may be looking to export but not know where to start. Good news: your chances of finding the right international business partner greatly increase by participating in a trade show that has been selected as a venue for the International Buyer Program (IBP).

    Our program brings thousands of pre-screened international buyers to U.S. trade shows. So at an IBP-certified event, you’ll not only meet more international buyers, representatives and distributors, but your products and services will also be listed in the Export Interest Directory distributed to all international visitors to the show.

    This makes your company and your products easy to find for potential customers. That will help you make more contacts, and maybe even more sales.

  • Submitted on 11 July 2013

    Created on July 11, 2013
     

    What is the IBP?

    The International Buyer Program (IBP) is a joint government-industry effort designed to increase U.S. export sales by promoting international attendance at major U.S. industry exhibitions. Through the IBP, the Department of Commerce recognizes leading U.S. trade shows in industries with high export potential.

    Events are selected annually through a collegial selection process that results in a worldwide commitment by Commercial Service to support events selected for participation. IBP events provide a venue for U.S. firms to market their products and services to increased numbers of international buyers visiting IBP shows.

  • Submitted on 11 July 2013

    Created on July 11, 2013
     

    Business ChartsIf you are already exporting, you have overcome many of the challenges.  With a little marketing help, you can expand to new markets.

    1. Examine Complementary Markets

    Where are you shipping now? It’s likely that similar conditions exist in other markets, indicating that your product or service could be successful there too. For example:

    • Most of the 58 percent of companies that ship to only one market, ship to either Canada or Mexico, taking advantage of North American Free Trade Agreement (NAFTA) privileges.

    • For those companies, considering expansion to the other NAFTA partner or to the countries which recently entered into the Central America Free Trade Agreement (CAFTA) might make a lot of sense.

    • If you export to the United Kingdom, expanding to Ireland or the Nordic countries will probably require little effort since regulatory requirements and business culture are very similar.

    A useful source of market intelligence is the U.S. Commercial Service’s market and industry research written by our in-country trade professionals.

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