All American Embroidery Expands and Adapts with MBDA Assistance
Sandeep Narang, Founder and CEO of All American Embroidery (AAE) established his business in 1998. AAE provides clients with custom embroidery and screen printing services. It also specializes in promotional items and team wear. The start of the recession took its toll on AAE indirectly at first, but when some of its major clients began declaring bankruptcy; AAE had to look for alternative ways to preserve profits.
With the help of the Detroit MBDA Business Center, AAE has not only been able to adapt to precarious economic conditions, it has expanded and evolved. In consultation with MBDA, the company's transformation resulted in a contract award of $4 million and the creation of 7 new jobs.
| Minority Business Community At-A-GlanceA | ||||
| Business Owner | Number of Firms | Gross Receipts ($1000s) | Average Gross Receipts | Paid Employees |
| African American | 72,554 | $4,694,384 | $64,702 | 30,874 |
| American Indian & Alaska Native | 6,079 | 754,576 | 124,128 | 5,160 |
| Asian American | 21,589 | 7,740,865 | 358,556 | 66,293 |
| Native Hawaiian & Pacific Islander | 487 | 281,022 | 577,047 | 1,046 |
| Hispanic American | 10,770 | 3,876,360 | 359,922 | 18,508 |
| All Minority | 108,932 | 17,485,956 | 160,522 | 122,413 |
| MBDA CLIENT ASSISTANCE BY SECTOR | ||||||
|  | Private Sector | Federal Government | State Government | Local Government | Not Disclosed | Total |
| Dollar Value of Contracts | $120,454,305 | – | – | – | – | $120,454,305 |
| Dollar Value of Capital | 13,900,000 | – | – | – | – | $13,900,000 |
| Number of Contracts | 10 | – | – | – | – | 10 |
| Number of Capital Transactions | 1 | – | – | – | – | 1 |
| TOTAL TRANSACTIONS | 11 | – | – | – | – | 11 |
| MBDA CLIENT ASSISTANCE BY INDUSTRY | ||
| Number of Transactions | Value of Transactions | |
| Manufacturing | 3 | $110,000,000 |
| Services | 3 | 17,921,600 |
| Transportation, Warehousing & Public Utilities | 5 | 6,432,705 |
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